Application Development / Our Services

• Static Websites
• Dynamic Websites
• Web Applications
• Portals
• Web Hosing
• E-Marketing
• Technical Writing and Copywriting
• Maintenance

Static Websites

With Internet usage growing at an astounding rate, it is a necessity for organizations to use the World Wide Web as a communications medium.

“5 prize-winning Website designs”

A strong Web presence is the most cost-effective way to advertise one's products and services. Moreover, certain technologies allow websites to be extremely interactive and, therefore, more attractive to potential customers. In addition, websites can help gather valuable information from your target audience, thus enabling you to execute more effective online and offline marketing campaigns.

Hence, for a fraction of the cost of a one day, full page color newspaper ad which offers no interactivity nor data collection capabilities, GNS Egypt can develop a highly interactive, feature-rich website that is viewable every minute of every day from anywhere in the world.  [TOP]

Dynamic Websites

For organizations wanting more than just a simple online presence, we can provide an e-commerce solution whereby your products can be purchased online by consumers anywhere in the world.

In effect, we can create an electronic storefront complete with product information, photos, and even video footage or animation. This electronic storefront will be operational 24 hours a day and accessible by customers worldwide. Compare this to paying rent for a physical store in just one location, not globally, not being open 24 hours a day, seven days a week, and not having a global customer base. Using the Internet as a medium for conducting business can be very profitable indeed. [TOP]

Web Applications

At a time in which the Web and its technologies are becoming an indispensable business need, Web-based applications have a realistic chance of eventually supplanting traditional desktop programs.

Web applications deliver a far greater level of interoperability between applications than with isolated desktop systems. Web-based solutions promise enhanced and less complicated installation and maintenance. No upgrade or migration concerns are to be considered. Users access the system via a uniform environment with no need to test the application on all possible operating system and configurations.

“Our solution will seamlessly integrate with your existing infrastructures and platforms.”

At GNS Egypt, we have come to terms with these facts long before others did. We have dedicated much of our attention and resources to research the various technologies behind Web applications and portals. Now, thanks to our early involvement and hands-on experience, we have managed to acquire a steadfast presence in the market of Web-based solutions.

We design and develop custom client/server software applications using state-of-the-art programming techniques. We can tailor our offerings to your immediate business needs. We can add HTTP to all your business resources and solutions, while providing you with the security and conformity you are looking for.

If you choose to get our services, we promise a design that seamlessly integrates with existing infrastructures and platforms in your organization. We use the latest technologies available, including Microsoft.net® and SQL® Server. We commit ourselves to the Microsoft .Net solution architecture and requirement analysis methodologies. [TOP]

Portals

As a business owner, CEO, or IT Manger, managing your business information in a cohesive and structured manner is probably the most challenging problem ever. Deciding which software technology to use to run your company’s business or your internal operations can be a difficult decision to make, given the huge number of options you may have and the varying pros and cons of each option. The selection process can actually make your head spin.

“Our portal solutions can revolutionize your information management process and increase your business odds to new proportions.”

This process can be made a lot easier if you consider portals. Depending on your business type, portals can provide your employees, customers, partners with a single access point to all the information you want them to see and interact with. Imagine the amount of time and resources you can save running your entire business from only one access point. Portals can virtually be accessed from any device, any where in the World, using any operating system, so long as you have a Web browser installed.

In addition, no other solution can offer the flexibility that portals provide in terms of deployment, installation, operating environment, expansion, and upgrades. A portal is a single solution that goes a long way. In fact, many IT experts believe that portals will eventually replace the traditional desktop environment for good.

We at GNSE Group can help you revolutionize your information management process by providing you with the customized portal solution you need. No matter how diverse your business systems are, our solution can integrate all these systems and leverage their performance and interoperability. We can help reorganize your business data, improve their accessibility, and maximize their benefits. [TOP]

Web Hosing

Once your website has been developed and your domain name registered, it will need to be hosted on a server accessible from the World Wide Web. GNSE Group offers a wide range of hosting plans to meet your needs. These plans include elements such as storage space reserved for your Website, a number of e-mail accounts, database connectivity, e-commerce compatibility, and more.

Because reliability of performance is our top priority, GNSE Group’s hosting offers are based on durable Cobalt, Compaq, and Hewlett Packard server platforms utilizing Windows NT, Windows 2003 and Linux operating systems to provide the reliability, performance and scalability required to maintain mission-critical Internet operations.

Our dependable network is strategically engineered to fully support your mission-critical Internet operations. GNSE group’s hosting plans rely on Cisco, Foundry Networks, Nokia, and Netscreen solutions to maintain our high-quality network infrastructure. These include multiple Cisco 12000, 7500, and 7200 series routers and Foundry Networks BigIron 4000 routers; plus Cisco and Foundry switches, firewalls, and load-balancing tools. Our Cisco Certified Powered Network gives customers room to grow, capable administration tools, and reliable performance.

Our state-of-the-art Network Operations Centers maintain high data transmission capacity through redundant hardware and multiple OC-12 SONET connections and gigabit Ethernet connections to the world's leading Internet backbone providers, including Cable and Wireless, Worldcom, AT&T, Sprint Communications Company and UUNET Technologies.

Beyond our high performance servers and connections, we also support our hosting clients with ongoing services such as a daily backup of the hosted site/data as well as prompt customer service.

GNSE Group hosting packages offer valuable standard features including a minimum of 150 MB hard disk space, a minimum of 30 POP3 e-mail accounts, an e-mail control panel, Web based e-mail, unlimited e-mail forwarding and autoresponders, Microsoft Active Server Pages (ASP) support, Microsoft Access database support, unlimited FTP updates and WebTrends Site Statistics, among others.

Moreover, we offer various optional features including Secure Socket Layer (SSL), Shopping Cart (E-Commerce), CyberCash (E-Commerce), and Real Networks RealAudio support. [TOP]

E-Marketing

“Set back while we help you put your online business on the map”

Have you stretched your marketing efforts to the limit trying to establish an online business but you’re still not getting the sales figures you want? Is your Website suffering from low traffic and you’re having hard time beating competition and attracting prospects over the Internet? It may be time for you to consider our search engine optimization services.

Search Engine Optimization (SEO) is a set of marketing techniques aimed at improving the ranking of a Website in search engine results. There are several areas of a Website that can be optimized in order to achieve that goal, including the Website design, structure, content, page layout, meta-tags, and the search engine submission process.

Unfortunately, many online business owners lose sight of the importance of SEO to their business, and usually attribute their poor Internet sales to the wrong reasons. SEO is probably the most effective recipe for a successful e-commerce.

At GNSE Group, we have provided our Web development team with special training in this area. We have altered our Website development methodology to cope with SEO requirements. We can safely say that we have the tools to leverage your online business head and shoulders above competition.

Here are the main SEO areas we can help you with:

SEO Consultation: We will analyze your current Website status and provide you with a detailed report and a recommendations list of what needs to be changed or improved. Once we’ve diagnosed the areas that require attention, we will show you the results and, upon your request, we can start building a SEO plan.

Keyword Strategy: We will perform a keyword research to find out the most commonly used search terms in your area of specialty, research your competitors’ keyword lists, create a keyword seed list for you Website, and develop keyword phrases and modifiers.

Website Design and Structure: We will map search terms to your Website content, ensure your Website crawlability, create a search engine spider-friendly design and structure for your Website, and optimize your Website navigability.

Web Page Optimization: We will optimize your Web page elements to search engine crawling. This includes page titles, headings, subheadings, page layout, images, body content, and hyperlinks.

Link Building: We will use several link building techniques to ensure effective citation and availability of your Website on the Web. These techniques include external profile, vertical and horizontal directory submissions, link exchange and partnership, and linking out.

Search Engine Submission: Once the optimization process is complete, we will submit your Website to the most prominent search engines including, Google, Yahoo!, MSN, AOL, Alta Vista, and many more. Upon your request, we can help you to choose a paid search engine inclusion plan that best suits your needs.

User Tracking Reports: We don’t leave you at this point. We will continue to support you by tracking the Website usage through a monthly report that includes the following:

• Number of hits per day
• Members who entered the Members area
• Visitors:
  • Unique visitors
  • Frequent visitors
  • Browsing visitors
• Type of activities for each visitor

To view a sample of our Website usability statistics report, please click here.  [TOP]

Technical Writing and Copywriting

There is an old saying about documentation: “if you didn’t chart it, you didn’t do it”. Documentation has become a cornerstone of the software development life cycle and a standard requirement in any software product.

“We will get your message across loud and clear to your customers”

Documentation helps maximize the benefit of the software to its full potential by providing users with how-to do-it guidance, describing the minute details and the usability schemes to perform the required tasks faster and maximize the software productivity while saving time. Documentation can also minimize training costs to a great level. Imagine having to hire an instructor to train your employees every time you buy a new software application when you can save all the training costs with proper user documentation.

At GNSE Group, we have always thought of documentation as the knowledgebase of any decent software. Documentation establishes the basis for any future decision relating to the software product.

Our technical writing services include both user and technical documentation. Whether you need is a simple how-to user guide or a sophisticated design document, we promise to deliver quality documentation oriented for your specific needs. Our technical writing services include:

• User manuals
• Help systems (HTML, Web, WinHelp…etc.)
• Technical documents
• Software design documents
• Requirement gathering

We also provide copywriting and Website content writing services for all clients seeking to leverage their marketing campaigns. After all, the Website content is what gets your message across loud and clear to your customers.

We write copy that sells. Our copywriting team will cooperate with your marketing team to produce the Website content. Our process starts by carefully analyzing your business, listening to your marketing team, locating your points of strength, and then writing a copy that delivers your message to prospects. We also generate professional, exiting slogans for your products and marketing campaigns.

We optimize our copywriting for search engine listings to ensure your Website appears among the top search results on the Web. We generate the right keywords and deploy them carefully in your Website pages. We apply a rigorous proofreading and reviewing process to ensure our writing is clear, professional, engaging, and most of all, optimized for your marketing needs. Our copywriting services include:

• Website content
• Brochures
• Newsletters
• Write-ups

 [TOP]

Maintenance

Getting your Website up and running in the cyber space may be easy, but it is by no means the end of the story. Website maintenance has recently become an increased concern for business owners, especially in cases where the Website constitutes a part of the business sales process.

“We’ll keep your Website in full swing and up-to-date round the clock”

Imagine an unattended sales Website going down for only 2 or 3 hours during peak hours and the number of sales losses this may entail. Imagine also a Website with outdated information such as wrong prices or services that are not provided any more, and the number problems this may give rise to. Website maintenance is by no means the best place to go to for budget cuts, especially when your Website is crucial to your business.

We offer you a variety of maintenance plans at competitive prices to help you keep your Website up-to-date and in full swing round the clock. Our role can be as simple as administrating a Website, making additions to a developed Website and/or completing a major revision of content and graphics.

Here is how we can help you:
 

• Consultation:
  We provide consultation services on how to optimize your Website performance and recommendations on how to manage projects that impact the Website. We also offer advice and guidance on Website management and marketing.

• Content Update:
  We can edit, revise, update or create new content for existing pages based on your request.
• Site Monitoring:
  We communicate and coordinate with hardware engineers, hosting customer support, and other affiliate service entities. We check your Website live, diagnose and correct any broken URLs or image problems.
• Troubleshooting: In the event of a fault with your web hosting service or server, we will initiate an inquiry into the service disruption within 24 working hours of the fault or support issue being reported or observed. In the event of a hardware or software fault being found, the software or hardware maintainer will be contacted and GNSE Group will negotiate with them on the customer's behalf.  [TOP]